Carolina Cobian is a Virtual Assistant – Event Planning at Greysteel, supporting corporate events, meetings, client gatherings, and employee engagement activities across multiple offices and markets. She brings experience in event planning, sponsorship operations, sales outreach, and large-scale logistics, with a strong focus on organization, communication, and client experience.

At Greysteel, Carolina helps teams research venues and vendors, compare proposals, coordinate timelines, manage guest lists and RSVPs, support budgets and invoices, prepare event communications, and ensure each event is planned with professionalism and attention to detail.

Experience Highlights:

Anáhuac University Veracruz – Pastoral Coordinator | 2024 – 2025

• Organized 55 events for a university population of 1,200 people in less than one year.
• Coordinated interdepartmental initiatives focused on institutional values and community well-being.
• Supported collaboration across multiple departments to execute programming with consistency and purpose.

OCESA – Sponsorship Manager, Administration and Operation | 2023

• Managed sponsorship operations and brand presence for major beverage, consumer goods, automotive, media, fashion, out-of-home advertising, and entertainment partners.
• Supported national and international audiences by helping ensure a high-quality event and venue experience.
• Oversaw advertising presence for 15 brands across large-scale events and venues, ensuring full compliance with brand guidelines and sponsorship agreements.
• Coordinated legal, financial, and operational processes to support regulatory and execution standards.

Anáhuac University México – Sales and Admissions | 2022 – 2023

• Strengthened the positioning of Anáhuac University’s largest campus through business tours across six key cities.
• Supported direct outreach strategies and personalized follow-up that contributed to a 15% increase in prospect-to-enrollee conversion.

Mass Event Production and Logistics Coordinator | 2014 – 2020

• Coordinated logistics for more than 10 large-scale events with capacities exceeding 3,000 attendees.
• Led backstage and dressing room operations to support timely, seamless execution.
• Coordinated key stakeholders including security, medical services, catering teams, suppliers, and production partners.
• Supported event execution for concerts, entertainment productions, conferences, and faith-based events.

• Bachelor’s Degree in Entertainment Business Management, Anáhuac University, Puebla City, México
• Event Planning, Design and Management, Hudson County Community College
• Graphic Design for Branding, Hudson County Community College
• Social Media, Content Creation and Personal Branding, Hudson County Community College
• Virtual Photography Basics, Rutgers University

• Languages Spoken: Spanish, English

• Traveling
• Hiking and nature
• Spending time with friends
• Singing
• Movies and TV shows
• Working out and playing sports